Trends & Insights
"Why is it happening?"
When data availability is limited, trend analysis and correlation within available data will help you understand your business and predict the outcome.
This analysis can also be used for various what-if scenarios. This, overlaid with qualitative insights, can be used to predict the future with a reasonable degree of accuracy.
| Area | Services | Application |
| Trend analysis | Multi-dimensional time-series analysis, deseasonalization | -SalesForecasting -Demand Forecasting -Event Impact |
| Insights | Establishing correlation between various factors, root cause analysis | -Cause Effect Relation -Demand Transfer -Multiple Effect Decomposition |
- A Primer on Predictive Analytics
What it takes to be successful on your first predictive analytics project. A primer with real-life examples.